Marketing Strategy for Small Business Owners
In this 2-hour comprehensive workshop, we'll discuss methods and tools to amplify your business's presence in the community and online to increase visibility, traffic, and sales. Topics to be covered will include identifying your audience, developing your online brand presence, leveraging social media, creating quality marketing content, online advertising, how and when to use AI in your marketing, and the importance of creating a written marketing plan and strategy.
Whether you're a startup or an established entrepreneur, this session will equip you with critical tools and strategies you need to manage your business. Secure your spot now!
ABOUT THE SPEAKER
Bobbi Baehne
CEO & Digital Buzz Developer, Think Big Go Local
Bobbi Baehne brings a wealth of experience, passion and education in integrated marketing techniques to Think Big Go Local. For over 15 years, she has worked as an executive Marketing Director in the small business, private club and non-profit sectors. Ms. Baehne has also been an active part of her community, volunteering with local organizations and serving on various Boards of Directors. As a highly respected and sought after public speaker and consultant, she is passionate about educating the business community on the relevance of effective social media marketing and creative ways to attract viewers and build credibility and authority. She excels at working with business owners to develop a strategy for the most effective way to reach and engage their online audience, converting them into loyal, paying customers.
This event is the fourth in a series of THE 101 Small Business Workshops, brought to you in conjunction with THE 101 Retail Incubator Program and through a partnership of the City of Woodstock, the Illinois Small Business Development Center at McHenry County College and the Woodstock Area Chamber of Commerce & Industry. The series is designed to help entrepreneurs successfully establish and grow their businesses.